INNOVATION TRAIL 2020 – 'INNOVATION TRAIL LIVE'
As in previous years, the Innovation Trail will form a trail of innovative equipment for visitors to follow around the exhibition. We invite all exhibitors to nominate a new product, or products, to be considered for inclusion. Please access the online exhibitor manual and submit your entry on the Innovation Trail Form. The deadline for the Innovation Trail is Thursday 28th November 2019.
Candidates must have been launched since the 2019 Show ended, they must be available for visitors to inspect on the supplier’s stand and must be commercially available rather than being prototypes. And they must show genuine innovation in meeting the specific needs of hirers and end users, rather than simply being “new”.
In December, an independent panel of hirers will assess the submissions to choose the products that are innovative enough for inclusion. At the Show, each will be highlighted by an eye-catching “Innovation Trail” floor tile strategically placed by the appropriate stand.
For 2020, we are retaining the exciting extra dimension: Innovation Trail – Live. From the total number of selected Innovation Trail products, our Judges will choose 10 which they consider to be particularly outstanding. These will go forward into “Innovation Trail – Live”, in a specially branded stage area in Hall 2.
Each chosen “Innovation Trail – Live!” supplier will be given a dedicated 10-minute slot to present and explain their product, and to talk the audience through its innovative qualities., with the individual sessions held hourly during the two days of the Show. Each supplier’s time slot on the Wednesday or Thursday will be drawn out of a hat for fairness.
We are delighted that Paul Hutton, an experienced technical broadcaster and journalist, has agreed to host Innovation Trail – Live. He’ll interview each company’s representative ‘live’ on stage and discuss their product’s innovative qualities.
Paul will present each Innovation Trail – Live candidate with a commemorative trophy to mark their achievement. He will also pre-record interviews with each presenter, and these will go ‘live’ on our Show website and in the digital edition of Executive Hire News for posterity.
We will provide an update on the chosen Innovation Trail products, and the 10 selected Innovation Trail – Live candidates, as soon as the judges have made their decision.
Good luck with your entries!